Workout of the Day

The Special Offer


Let’s play a game of reverse engineering together.

You’ve decided to pull the trigger and participate in something that you’ve been interested in for a while. The thing can be whatever you want: attendance at a seminar, a mentoring program, a coaching package, a piece of education, whatever. We’ll say this thing has a cost -- let’s say $500 -- and the reason you’ve finally decided to go for it is a “special.” You had been unwilling to before, we’ll say because of the cost, but the special swayed you from a “no” to a “yes.”

Now let’s step backwards a bit: what would that special have to be in order to change your decision? $20 off? $50 off? $100 off?

The numbers don’t matter so much as what your choice to be moved from “no” to “yes” says about your perception of value and your will. For the sake of example, we’ll say that $100 off is what sealed the deal for you. The question must be asked: is that $100 more valuable than your participation? In other words, is it really just a $100 issue? Digging deeper, if all it took was that $100 discount to get you to dive in, did you really want it and see value in the first place? Or were you just looking for reasons to say “no” to the thing you really wanted?

The numbers don’t really matter if you truly want it -- you’ll make it happen.

- PS


  • Sled drag - 4x100’ (AHAP)

  • 10 min AMRAP:

    • 200m run

    • 25 DUs